Alison Cherney, President of Cherney & Associates is a regular contributor to industry publications such as Product Management Today, Medical Device Executive Portfolio, Homecare Magazine, Homecare Dealer, The Remington Report, Incomes and Outcomes, O&P Business News, Infusion Therapy Management, Medical Product Sales, Group Practice and Pharmaceutical Sales Representative among others. Limited copies of articles are available to those who are interested in learning more about Cherney & Associates' services.

To request more information about Cherney & Associates, please fill out the following form, fill in your name and address information and then check off the articles you are interested in receiving (please limit to 5 articles and U.S. addresses only) and click the submit button. You can also print and fax the completed form to Cherney & Associates at 615-776-3492. Or you may call Cherney & Associates at 615-776-3399 and request the package of information over the phone.

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Article Title
Add-on Sales: How to Position Wheelchair Upgrades to Maximize Sales and Customer Satisfaction

Ambulatory Infusion Centers

The Acquisition Game: Making Acquisitions Work with Sound Marketing Strategy

Basic Boot Camp and Beyond: Put Your HME Sales Staff Through Its Paces

Building Managed Care Business: Marketing Strategies for HMOs and PPOs That Can Put Your Company on Top

Capitation and Risk Sharing Contract Guidelines
Charting Your Future with Strategic Planning
Create a Competitive Advantage with Capitation and Risk Sharing
Designing Effective Compensation Programs for Managed Care
Designing Effective Sales Team Incentives
E-Commerce Marketing Strategies
Evaluating the Pros and Cons of Networks
Financial Selling: Selling the Numbers
Getting the Contract: Tips for Answering RFIs and RFPs
Good, Better, Best Sales Management
Global Distribution: Issues and Strategic Options for U.S. Manufacturers
High Performance Incentive Plans
How Changes in the Managed Care Market Affect Manufacturers
How to Stand Out in the HME Crowd
It's Time to Give Trial Programs a Try
Joint Rewards: Developing Successful Hospital Joint Ventures
The Language of Managed Care
Lessons on Integrating Sales Teams Post Acquisition
Making the Transition from Scrubs to Suits
Managed Care's Impact Equals Sales Rep Opportunity
Marketing Strategies for Consolidating Markets
MCOs Effects on the Physician Practice
The Myths and Realities of Improving Sales Team Performance
Networks and Alliances: Pros and Cons
Sales Forecasting
Selling to Integrated Delivery Systems
Selling Services to Managed Care Organizations
Six Tips to Help You Negotiate Plan Contracts More Effectively
Strategic Alliances
Strategic Planning Sessions
Strategies for Competing in Managed Care
Strategies for Sales Team Restructuring
Targeting Managed Care Decision Makers
Testing the Waters: Managed Care Market Assessment Design
The Top 10 Problems with Managed Care Marketing Strategies
 
   
  
 

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Contact Us:

9719 Concord Pass

Brentwood, TN 37027

Telephone: 615-776-3399

Fax: 615-776-3492

Email: Cherneyaj@aol.com

 

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